As a characteristic innovation of the China Chemical Fiber Industry Association, China's fiber epidemic trend research and release begins in 2012, and has already gone through ten years since 2012, and the ten sessions were released. September 24, 2021, Tongkun · China Fiber Trend 2021/2022 summary will be held in Beijing.
Wang Tiankai, the vice president of China Textile Industry Association, Vice President of China Textile Industry Federation, Department of Consumer Products, Ministry of Industry and Information Technology, Cao Xuejun, Textile First Level, Director Wu Tong, China Chemical Fiber Industry Association Chang Chen Xinwei, Vice President and Secretary-General, Wang Huaping, Donghua University, Wang Huaping, Li Guoyun, Market Service, Market Service, Tongkun Group Co., Ltd., deputy director of China Cotton Textile Industry Association, Peking University, Professor Shao Xinyan, Shanghai Textile Holdings ( Group) Professor Professor Advanced Engineer Chen Bangwei and other attended the meeting.
Chen Xinwei, president of the China Chemical Fiber Industry Association, presided over the meeting.
Surplus fiber road fusion industry
At the meeting, the director of the China Chemical Fiber Industry Association, director of the Marketing Department, reported the release of Tongkun, China Fiber Trend 2021/2022, and analyzed the release effect and talked about the next work plan.
Gaoling, deputy secretary general of the China Chemical Fiber Industry Association, Director of the Marketing Department
Tongkun · China Fiber Trend 2021/2022 Glory in Shanghai National Convention Center on March 17th, with the theme of "激 激 and pilot", released the fiber · 綠 源, 心, fiber, crazy, fiber · Four chapters in the future, 32 fiber products from 33 companies lead this season fiber fashion. On the day, China's top costume and cross-border designer Wang Peiyi craftsmanship "fiber trend ten years - cross-border fashion Huifeng still reward" beauty; China's new generation supermodel Liu Bingbing, designer Wang Peiqi is inspired by "Hai Yan" The custom "Theme Dress" is deployed; "Person Couple" Zhong Lizhen, Zhang Lun Shuo Coroned "Green Public Welfare"; "Golden Total Award" designer martial arts becomes China's fiber epidemic contract, "2021 Best annual partner award The ceremony is "as if it is approximately; the new ten-year launching ceremony is on the scene, etc., the highlights continue. According to statistics, through the traditional media combined with the three-dimensional exposure mode of the new media, the full-scale realization of the media report 266 frequency, the exposure is 1.09 billion +.
In terms of publishing, enterprises generally believe that China's fiber epidemic trends have played a positive role in promoting business products. For example, China's fiber epidemic trend has effectively promoted corporate products, enhancing brand influence, helping business and terminal brands have established good cooperation, and improve product sales. For product profit margins, the epidemic fibers released this year, the average profit margin is 14.2%, which is 3.46 times the industry average. In addition, since the release, Tongkun · China fiber epidemic Trend 2021/2022 walked into 2021 China Nantong International High-end Textile Industry Expo, held the "New Fiber in Home Textile Industry" Theme Forum, opening into the end brand "fiber" Road -2021 China Fiber Fashion Trend Docking Exchange Activity ", etc., all effectively promotes the depth of fiber fully industrial chain.
Yan Kaoling said, the next step, China's fiber epidemic trends will release the continuation line and the offline distribution model, continuously strengthen publicity, and to carry out a deep upper and downstream docking activities such as industrial clusters or downstream industrial fairs to achieve resources. Classification, constantly empower the chemical fiber industry brand building and high quality development.
Li Guoyuan, Manager, Tongkun Group Market Service
It is worth mentioning that Tongkun · Chinese fiber epidemic trend 2021/2022 released the first fusion of Tongkun Group and China's fiber epidemic trends. This year is the 40th anniversary of Tongkun Group. In the past 40 years, Tongkun Group has insisted on do a good job, "a rib" to do a "one silk". Today, Tongkun Group has more responsibility for supporting the development of the industry. Li Guoyuan, the Manager of Tongkun Group Market Service, said it as a partner unit, through the use of China's fiber epidemic trends, the release and promotion of China's fiber epidemic trends, Tongkun Group enhances the brand effect of enterprises and products, while plus Great in autonomous research and development, etc., through the participation of the "fiber road", let us know more about the product development needs of the terminal brand, and effectively transmitting the new fiber products to the end brand, extending the means of brand improvement . In the future, we need to further improve the publicity of the intersection of the enterprise, promote the depth integration of Tongkun Group and China's fiber epidemic trends.
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