Among the hard-working industries, textiles and clothing are among the best. Especially the current market, people can not bear to look directly, the textile and garment industry has undergone many reshuffles, and since 2017, it has entered the transition to smart manufacturing and flexible production. Now in 2019, the third year, you can withstand these hurdles. ?
Even now, the textile industry is facing eight big bumps: you can't walk, just finish it; go over and play for another ten years!
1, the order of the kan: small batches, multiple batches
At present, the textile industry is developing towards environmental protection, diversification, individualization and functionalization. The original single product is obviously not suitable for the development of the industry. Products that do not meet the needs of the industry will have no way to sell.
It is precisely because of the diversification of products, resulting in small batches and batches of products. Once the market is outdated, this type of finished products can only be inventories. Therefore, small-volume purchases and timely replenishment of products will be the main needs of downstream factories.
Therefore, how to solve small batches and multi-batch production will become a big hurdle in the textile industry. The production of high-volume finished products is bound to face countless “deep pits”: either no orders, or difficult to collect money, or directly change inventory.
2, the development of the kan: close to the demand
Nowadays, textile industry product development is facing a difficult era: not advocating the personality of its own products, the talents of developers will be useless; to advocate their own personality, how to select accurate user needs in the masses and form mass production It is also a difficult problem that developers cannot solve.
At present, the general feedback demand of the textile industry is limited, especially in the case of low consumer index in the first-line market, textile product developers are living a life of extreme hardship: either development, or fall, accidentally, Will come up with the inventory of the full warehouse.
3, production and processing of the ridge: flexible supply chain
The challenge of the production and processing of textiles and garments is rooted in the market dominated by personalized consumption. Therefore, large-volume orders become old dreams, and multiple batches and small batches of quick response orders become the norm.
In the new era, textile and garment factories must cross a few hurdles in order to be windy and rainy:
Online and offline multi-channel development and operation;
The supply chain must be able to respond quickly to small batches and multiple batches;
Planning to run your own brand, always planning for the rain.
Supply chain channels are complete and stable;
These kanmais don’t pass, light to others, and always passive.
4, the brand's kan: sales is the source
Brand operations will face a series of new considerations:
Don't treat customers as "rational": Therefore, advertising must be changed from wide-ranging to sales-oriented, and it is a key point to please customers.
Don't think of the story as a "rational": In the past, when you made a brand, you would make a story for "heart and mind." But today, as long as customers are happy, the brand in 3 to 5 years can also grow from 0 to 10 billion.
Don't think of advertising as a "rational": In today's extremely simplified channel, the idea of relying on advertising to open the market and wanting to put wool on the sheep is bound to become increasingly unreliable.
5, the device's ridge: complete intelligent, automated
There are many kinds of textile and clothing products. At present, only some of the crafts have truly realized automation. In the future, there is still a long process of research and development to truly realize machine substitution.
From the closed traditional water production line to the fast-reverse mode, it is only equipment that many SMEs in China cannot afford this high cost.
Equipment research and development is like process design, and does not pay attention to intellectual property patents. The research and development in the early stage cost a lot of manpower and material resources, and it is “copy” by other equipment companies or cattle people.
6, the process of the hurdle: more and more special, functional, biochemical
Wearing clothes for thousands of years, it is necessary to count the lazy people today. Therefore, the non-iron treatment has become the current standard process. More and more tight dresses have become the current status of high-elastic fabrics.
In order to reflect the beauty of the human body, developers are becoming more and more daring, using a lot of bizarre design elements, often the crafts are not up to the requirements, which also creates an embarrassing situation that there are works that cannot form products.
The emergence of active bio-fabrics may give us a layer of “skin” that will self-monitor, environmental monitoring, self-repair, self-cutting, self-charging, self-discoloration, and self-control.
7, cross-border ridge: no boundaries
The phrase "people are not as good as old clothes, not as good as new clothes" has changed. The time spent with full-featured smart textiles and clothing may be a lifetime.
The continuous development of science and technology makes us seek to produce high-tech intelligent skin clothing, integrating technological elements, plant elements, biological elements, information technology elements and so on.
8, the talent of the hurdle: can not find talent, but also can not retain talent
"What is expensive in the 21st century? Talent!" This is the classic line in a movie. It tells the industry no matter what kind of industry, as the driving force for sustainable development - talent, more and more precious!
"Difficulties in recruiting workers" is the heart disease of every clothing company. What is even more uncomfortable is that the textile and garment factory is unable to recruit people outside, and the original employees and management personnel of the factory are constantly losing.
For example, in a few years ago, a textile enterprise in Humen, Dongguan, because of the digging of another new factory, caused dozens of people to quit overall, and the company was not hurt because of the bad health.
Therefore, the current textile and garment enterprises must face the "how to recruit talents, how to retain talents" this hurdle!
The loss of front-line employees is mainly caused by low welfare of the factory, poor working environment and long overtime hours. If the enterprise only stays in a low-profit state, the boss must make money by extending the working hours of the workers.
To change the status quo, we must implement lean management to improve product quality and added value to shorten working hours and improve the working environment.
Dongyang Laichi Environmental Protection Technology Co., Ltd. is based on the concept of “Seiko Quality, Fine Service”. The main production and operation: spunbond non-woven fabric, elastic non-woven fabric, medical non-woven fabric, SSS non-woven fabric, SMS non-woven fabric, etc. , is a professional non-woven fabric manufacturer.